PRIVACY POLICY

 
 

Last updated: July 21, 2025

 

DFT Research (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share information you provide through your participation in our research activities, including surveys, communities, and sweepstakes.

 

1. What We Collect

We may collect the following types of information:

  • Personal information such as your name, email address, or demographic details

  • Survey responses and other submitted data

  • Media submissions including photos, videos, and voice recordings

  • Device or usage information as captured by the research platform (e.g., browser or session data)

All information is collected solely for research purposes.

2. How We Use Your Information

We use the data you provide to:

  • Analyze trends, preferences, and opinions

  • Generate research insights on behalf of our clients

  • Administer sweepstakes or participant incentives

  • Communicate with you regarding your participation

We do not use your data for marketing or sales purposes.

 

3. Who We Share It With

We only share your data with:

  • The sponsoring brand of the research study (DeMert Brands, LCC – Not Your Mother’s parent company), for research purposes only

  • Our technology partner, Rival Technologies, which provides the platform used to collect and store your data

We do not sell your personal data or share it with advertisers.

 

4. Data Hosting and Processing

All data is securely hosted and processed via the Rival Technologies platform. For more information on how Rival handles your data, please refer to their Privacy Policy.

5. Data Security

We and our partners implement appropriate technical and organizational measures to protect your information against unauthorized access, disclosure, or loss.

 

6. Your Rights

You may request to:

  • Access or review the data you’ve submitted

  • Correct or update your information

  • Request deletion of your personal data

To make a request, please email us at notyourmothers@dofeelthink.com.

 

7. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

 

DFT Research

Email: notyourmothers@dofeelthink.com

Website: www.dofeelthink.com